Case for Support

The Thich Nhat Hahn Organization would like to work with a professional to craft a Case for Support to develop a new strategic project- The Online Monastery.

The Online Monastery is a visionary digital sanctuary inspired by the teachings of Zen Master Thich Nhat Hanh. It will offer guided online courses and immersive experiences through livestreams, guided meditations, and community engagement. As we expand this initiative, we seek support to build a robust digital platform and produce high-quality mindfulness courses that reflects the depth and beauty of Plum Village practice.

We are seeking pro bono support to help us secure grants and philanthropic funding for:
- Platform Design & Development: A user-friendly, spiritually resonant digital space
- Content Production: Filming, editing, and post-production of teachings and retreats

We envision a marketing professional conducting some discovery to gain a deep understanding of our nonprofit's mission, vision, values, and goals and consider the impact our organization aims to make and the specific programs or initiatives we undertake to achieve that impact. The professional would then help us draft a Case for Support with respect to our target audiences (individual donors, foundations, corporations, or other potential supporters). The Case for Support should include sections addressing: the need, our solution, demonstrated impact, goals and strategies, financial needs, call to action, and recognition & stewardship.

This would include several rounds of review and feedback with the nonprofit leadership.

The Online Monastery is a pioneering initiative that brings the peace, wisdom, and mindfulness of Plum Village directly into people’s homes, especially for those who cannot travel due to financial, geographic, or health limitations. This project supports our mission to cultivate inner transformation and build a global community rooted in compassion and presence. By helping us build the platform and produce high-quality online courses, volunteers will play a vital role in making these teachings accessible to thousands worldwide.

Your expertise will help us create a digital sanctuary where people can meditate, learn, and heal together. Your contribution will ripple outward, touching lives across cultures and continents.

The marketing professional would have regular access to the director of the project and relevant team members. We will allocate time to meet with the professional during the discovery process. We are also prepared to furnish the necessary financial data and current marketing collateral. We will also make sure that the professional has full access to all materials relating to how we deliver our programs.