PR Stakeholder Engagement Strategy

We aim to collaborate with a skilled volunteer to develop a comprehensive stakeholder engagement strategy. This includes identifying key internal and external stakeholders, mapping their influence and interests, and creating tailored communication plans. The final deliverables may include:

-A stakeholder map or matrix
-Audience profiles to describe stakeholder types, needs, motivations, and preferred channels
-Recommendations of engagement strategies by stakeholder group
-Identification of current messaging gaps
-An outline of what should be included in a communication toolkit
-Ideas for how to get a PR campaign off the ground that targets specific stakeholder groups

This project will help us build stronger relationships and ensure alignment with those who impact or are impacted by our work.

Through working with our organization the skilled volunteer's engagement strategy will feed into the creation of a targeted Public Relations campaign that will provide enhanced visibility for our work and motivate current and new stakeholders to support our mission.

To prepare for this project, we've:

-Compiled a preliminary list of known stakeholders and their roles
-Identified internal team members who will support and provide input
-Outlined our organizational goals and current communication practices

We will provide the volunteer with access to relevant documents, staff contacts, and any tools needed to complete the project efficiently.